Use the Byline
- Use byline in blog posts to get people to join your list
- see the line underneath this blog post title?
Offer something of Value In Exchange for Email
- lead magnets of some sort
- case study, checklist, how to, pdf on; what you do, who for , how, why
- entry level course
- e.g. 7 video series
Segment Your List
- Don’t go scatter casting general stuff, know your subscribers interests and tag, tag, tag
Infographics
- people love data, stats, revenue, trends
Multi-Purpose Your Content
- create great content and then output multiple versions
- pdf, slideshare, video, audio, blog,
Podcast
- excellent way to increase exposure, build authority and grow your list
Webinars
- get a topic of interest to your target audience, then promote event across your networks
I will be adding to this post over time
